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Character & Content

Characters and story worlds designed to grow across media.

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KENIKO concept image visualizing the creative field of Character & Content
OVERVIEW

Designed around
what you need to say.

KENIKO provides an integrated process from concept and design through final production.

01

Challenges

Complex information, fragmented creative production, or an early-stage brief.

02

Deliverables

Deliverables are defined for the project, audience and intended media.

03

Process

Contact → Discovery → Proposal → Planning → Production → Review → Delivery

04

Timeline

Typically two weeks to three months or more, depending on scope.

THE KENIKO ADVANTAGE

Connected across
disciplines.

Illustration worlds can continue into comics and animation, narrative structure can shape film and web, and graphic identity can move across screens. Because the disciplines share one production direction, the expression stays coherent across media.

REFERENCE PRICING

Models for
planning.

Three reference models range from one design to connected character and world development. Final quotes reflect character count, documentation, usage and media.

REFERENCE MODEL 01

Character design (1 character)

1 character · From JPY 80,000
ASSUMPTION
One full-body, front-view color character design based on an agreed brief.
INCLUDED
Briefing / 2 rough directions / full-body front design / color / 2 revision rounds / JPG and PNG delivery
NOT INCLUDED
Copyright assignment / merchandising and licensing / large-scale secondary use
REVISIONS
Approximately 2
LEAD TIME
From 14 days
TAX
Tax excluded

REFERENCE MODEL 02

Character foundation set

1 character · From JPY 180,000
ASSUMPTION
One character developed with a simple turnaround, core expressions and color specifications for consistent future use.
INCLUDED
Discovery / 2 rough directions / full-body design / simple turnaround / 3 expressions / color specifications / 2 revision rounds / JPG and PNG delivery
NOT INCLUDED
Detailed pose library / logo and world building / Live2D or 3D production / merchandising and licensing / copyright assignment
REVISIONS
Approximately 2
LEAD TIME
From 21 days
TAX
Tax excluded

REFERENCE MODEL 03

Character and world development

1 concept · From JPY 350,000
ASSUMPTION
A connected concept covering the character role, personality, visual design, story world and initial content directions.
INCLUDED
Discovery and research / concept / 1 character / core profile and personality / world board / content directions / concise guide / 2 revision rounds
NOT INCLUDED
Additional characters / full story or script production / book, comic or film production / trademark research / merchandising and licensing contracts / copyright assignment
REVISIONS
Approximately 2
LEAD TIME
From 45 days
TAX
Tax excluded

COMMON ADDITIONAL OPTIONS

Turnaround sheet From +JPY 60,000 Front, side and back views
Expression variations From +JPY 30,000 for 3
Pose variation From +JPY 20,000 each Varies with costume and pose complexity
Additional character From +JPY 60,000 each When developed within the same visual system
Character guide From +JPY 80,000 Personality, usage rules and color specifications
Live2D-ready layer separation From +JPY 80,000 Rigging and motion are separate
Editable source files From +30% of production fee Excludes fonts and third-party assets
Rush delivery From +30% of production fee Subject to schedule availability

Reference prices assume the scope shown above. We confirm requirements first and provide a formal quote, including any additional costs, before production begins.

PAYMENT METHOD & SCHEDULE

Payment is available by bank transfer or card through Stripe. Standard projects are normally billed 50% on order and 50% before final delivery. Small or short assignments may be billed in full in advance, while larger or longer projects may use 30% on commencement, 40% at an agreed review milestone and 30% before final delivery. Monthly services are billed each month by bank transfer or Stripe. The formal quote and contract confirm the applicable terms.